Weekend SEO Update – May 2, 2014

Make sure you’re staying on top of all the exciting things going on in the marketing world! Here is our weekly roundup of news you won’t want to miss.

 

 

Snapchat Chat Gives Brands Direct Line to Consumers

Lisa Lacy

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With Snapchat’s release of its newest feature, brands now have direct access to communicate with consumers. How will you use the new Snapchat?

Why Google Plus Will Not Die (But May Change)

Mark Traphagen

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Despite the rumors circulating about Google+’s potential fall, Mark Traphagen discusses why he thinks Google+ will survive…with some necessary changes.

 

12 Critical Metrics to Help You Build a Data-Informed Content Strategy

Simon Penson

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Knowing your audience is essential to content marketing, and with all the data out there, it’s never been easier. Here are 12 critical metrics to help you build a data-driven content strategy.

 

8 Brain Triggers Guaranteed To Boost Your Social Media Marketing

Jordan Kasteler

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Is there science behind social media marketing? Here are 8 brain triggers guaranteed to boost your social presence, engage followers and help refine your strategy.