Additional Resources

An Introduction to XML Sitemaps for Website Optimization

An overview of XML Sitemaps, which offer greater accuracy and faster search listing of your website content, including rich media.

How Will You Leverage Your Share of Voice Online?

Four ways to track your brand`s share of voice using BrightEdge.

How to Boost ROI for Paid and Organic Campaigns with BrightEdge

Learn how to leverage the BrightEdge Data Cube to maximize the performance of paid search campaigns by aligning SEO with paid search and PPC.

Weekly Marketing Update: Google Local Search Update + Content Performance

This week`s update via BrightEdge includes changes to Google`s local search algorithm and tips from marketers on how to research, share and measure content.

How to Use Content Syndication Successfully

Digital content syndication is the distribution of content through other sites.

The Evolution of the SEO to the Modern-Day Marketer

What does it take to be an in-demand marketer today? From `SEO` to `digital marketer,` here are a few of the skills needed to survive.

Mining Data for SEO and Content at Scale #Share14

Check out the recap of this session at BrightEdge`s Share 14 event to learn strategies on how to mine data for content and SEO.

Staying On Top – The Top 5 SEO Trends for 2015

New Year is the perfect time to look at your SEO efforts to determine what's helping you and what's hurting your brand. Most of the search engine optimization

“I Want To Buy” – The Purchase Micro-Moment – Part 3

"I want to buy" is the most impactful micro-moment for digital marketers because it represents users who are ready to make a purchase.

The Ultimate SEO Dashboard for CMOs

Understand key SEO metrics. Learn how to create an SEO dashboard that will captivate and educate CMOs to reveal the true value and ROI of SEO.